Form SA-1 · Website chat inspectionstraightans.com

Inspection requestForm SA-1Rev. 10 / 2026

Subject: your website chat

Get a straight answer about how your team answers customers.

Our AI writes to the live chat on your website, says up front that it's an AI check, and asks what your buyers ask. You get a score, the exact quotes and a short list of fixes. Just the facts.

Start the $1 check

  • Disclosed AI check
  • Score, quotes, fixes
  • Cancel anytime
On the level · Checked by Square ·

Procedure

Four steps. No guesswork.

  1. 1Step 1 of 4

    Send us your site

    Paste your URL. We find the chat and learn what you sell and who buys it.

  2. 2Step 2 of 4

    We ask, openly

    Our AI opens your live chat, says it's an AI check, then asks the questions your buyers ask.

  3. 3Step 3 of 4

    Square scores it

    Our judge reads the full transcript against one checklist. Every point links to a quote.

  4. 4Step 4 of 4

    You get the facts

    A score, verbatim quotes and fixes ranked by impact. Run it again after a change and watch the number move.

Checklist

What Square checks

ItemCriterionWhat we look forWeight
First replyHow long until a real answer shows up, and how long each answer after that takes. An auto-greeting does not count.22 pts
Straight answerDid they answer the question that was asked, with a price, a range or a date, or dodge it with "it depends"? Does it match your own website?28 pts
The right question backDid they ask what the customer actually needs before pitching?17 pts
Next stepA time, a quote or a way to buy, offered right in the chat, not "fill in the form".28 pts
ToneClear, polite, plain English. No copy-paste walls of text.5 pts

Weights shown for a service business. They shift a little by industry.

Inspector: Square. Our judge reads every word and scores it as it is. Same rules for every business.

Sample report

What lands in your inbox

Sample · harbor-dental.example

Business
Harbor Dental (sample)
Channel
Website chat
Date
Oct 14, 2026
Inspector
Square

VerdictMostly straight

050100

72/100

Answer Index · Good

  • Availability and speed12/22
  • Answer quality25/28
  • Needs discovery13/17
  • Sales progression17/28
  • Communication5/5
  • Previous check61 → 72

Transcript, verbatim

  1. Straight Answer AIHi! Quick note first: I'm an AI running an open check of this chat for Straight Answer. Do you take new patients for teeth whitening, and what does it cost?
  2. TeamHi there! Yes, we're taking new patients. Whitening is $349 in-office.

    Straight answer with a price. First reply in 3m 41s.

  3. Straight Answer AIIs there an opening this week?
  4. TeamYou can book through the form on our website.

    Sent the visitor away from the chat. No time offered.

Fixes, ranked by impact

  1. Offer two open times right in the chat instead of pointing to the booking form. (est. +8 pts)
  2. Reply within two minutes in business hours. Today's first reply took 3m 41s. (est. +4 pts)
  3. Ask one question about the visit (first time, insurance, preferred day) before you answer with a time. (est. +3 pts)

Sample report. Harbor Dental and harbor-dental.example are fictional; the dialog and the numbers were written to show the format.

Fee schedule

Pricing

PlanWebsitesChecks / moIncludesPrice
TrialStart here111 check and the full report: score, quotes, fixes; 30 days$1Start for $1
StartFor one website13On-demand checks of your verified site, report history$49/moChoose
ProFor several sites and locations315On-demand checks of your verified site, report history$199/moChoose
AgencyFor agencies and chains1060On-demand checks of your verified site, report history$799/moChoose

Every plan starts with a trial: 30 days and 1 check for $1.

Declaration

We always say it's an AI. Every time.

“Hi! Quick note first: I'm an AI running an open check of this chat for Straight Answer.”

The first message of every check, word for word. The name field reads “AI check by Straight Answer”.

  • We open every chat by saying it is an AI check from Straight Answer.
  • No made-up names, no stories about who we are.
  • No getting around captchas or bot filters. If a site blocks us, we stop.
  • If your team ends the chat, that is noted, not penalized.

Signed: Straight AnswerFair and square

Notes

Questions, answered straight

Will my team know it's a check?

Yes. The first message says so. We measure how your team answers a real question when nobody is fooled. Good teams answer well either way.

How is this different from a hired shopper?

Same goal, open method. A hired shopper hides who they are. Our AI never does: it names itself as an AI check in its first message.

What if a chatbot answers, not a person?

We score whatever answers: a person, a bot, or a handoff between them. The report says which.

What does the $1 trial include?

One full check of your website chat and the full report, for 30 days. Pick the plan the trial turns into when you sign up; cancel online before the trial ends and nothing else is charged.

How do repeat checks work?

Run a check whenever you change scripts, staff or hours. Every report stays in your history, so you can watch the number move.

Who sees the results?

You and the people you share the report with. We never publish a score.

Request

Request your first inspection.

$1, one check, one report. Then decide.

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